GIRLS Merchandising Logo
Apparently, you can’t just trademark the word GIRLS. HBO asked us to come up with a symbol for the show, incorporating its existing title treatment and all four character names.
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Merchandising logo
First, they put our logo on bottles of Deborah Lippmann nail polish.
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GIRLS nail polish
Then, they put it on pretty much everything they could think of.
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Clockwise from top left: Long sleeve shirt, cups, moleskine notebook, 2014 wall calendar, wallet, coffee mug, tank top, tote.