Apparently, you can’t just trademark the word GIRLS. HBO asked us to come up with a symbol for the show, incorporating its existing title treatment and all four character names.

Merchandising logo
First, they put our logo on bottles of Deborah Lippmann nail polish.

GIRLS nail polish
Then, they put it on pretty much everything they could think of.

Clockwise from top left: Long sleeve shirt, cups, moleskine notebook, 2014 wall calendar, wallet, coffee mug, tank top, tote.